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To continue, please agree to the Terms & Conditions and Privacy Policy.
PRIVACY POLICY
You hereby confirm that you have read, understood and agreed to be bound by the enerGplace Privacy Policy. Which is available at www.enerGplace.com and the clause herein and the enerGplace agreement, as may relate to the processing of your personal information.
For the avoidance of doubt, you agree that the said Privacy Policy shall be deemed to be incorporated by reference in to this terms and condition.
You hereby confirm that you have read, understood and agreed to be bound by the enerGplace Privacy Policy. Which is available at www.enerGplace.com and the clause herein and the enerGplace agreement, as may relate to the processing of your personal information.
For the avoidance of doubt, you agree that the said Privacy Policy shall be deemed to be incorporated by reference in to this terms and condition.
TERMS & CONDITIONS
1. Overview
Understanding our policies
Our Advertising Policies provide guidance on what types of advert content are allowed. When advertisers place an order, each advert is reviewed against these policies. If you think that your advert was not approved by mistake, please let us know.
Common points of confusion
To help you create a compliant and user-friendly advert experience, we've highlighted some common areas of confusion. Click the links below to learn more about each policy:
• Personal attributes
• Sexually suggestive content
• Facebook's brands
2. The advert review process
Before adverts appear on Facebook or Instagram, they're reviewed to make sure that they meet our Advertising Policies. Typically, most adverts are reviewed within 24 hours, although in some cases, it may take longer.
What we consider
During the advert review process, we'll check your advert's images, text, targeting and positioning, in addition to the content on your advert's landing page. Your advert may not be approved if the landing page content isn't fully functional, doesn't match the product/service promoted in your advert or doesn't fully comply with our Advertising Policies.
What happens after an advert has been reviewed?
After your advert has been reviewed, you'll receive a notification letting you know whether your advert has been approved. If it's approved, we'll start running your advert, and you will be able to see your results in Adverts Manager.
3. Steps to take if disapproved
Edit your advert
If your advert hasn't been approved due to not fully complying with our policies, you can edit it and resubmit it for review. To edit your advert:
• Check the email address associated with your advert account. If your advert isn't approved, we'll send you an email with details that explain why.
• Using the information in your disapproval email, you can edit your advert and create a compliant one. Check this page for editing steps.
• Save your edited changes. When you've saved your changes, your advert will be resubmitted for review.
Appeal the decision
If you can't edit your advert or feel that it not being approved was a mistake, you can appeal the decision using this form.
4. Prohibited content
1. Community Standards
Adverts must not violate our Community Standards. Adverts on Instagram must not violate the Instagram Community Guidelines.
2. Illegal products or services
Adverts must not constitute, facilitate or promote illegal products, services or activities. Adverts targeted to minors must not promote products, services or content that are inappropriate, illegal or unsafe, or that exploit, mislead or exert undue pressure on the age groups targeted.
3. Discriminatory practices
Adverts must not engage in predatory advertising practices or contain content that discriminates against, harasses, provokes or disparages people who use Facebook or Instagram.
Learn more
4. Tobacco products
Adverts must not promote the sale or use of tobacco products and related paraphernalia.
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5. Drugs and drug-related products
Adverts must not promote the sale or use of illegal, prescription or recreational drugs.
Learn more
6. Unsafe supplements
Adverts must not promote the sale or use of unsafe supplements, as determined by Facebook at its sole discretion.
Learn more
7. Weapons, ammunition or explosives
Adverts must not promote the sale or use of weapons, ammunition or explosives.
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8. Adult products or services
Adverts must not promote the sale or use of adult products or services, unless they promote family planning and contraception. Adverts for contraceptives must focus on the contraceptive features of the product and not on sexual pleasure or sexual enhancement, and must be targeted to people aged 18 years or older.
Learn more
9. Adult content
Adverts must not contain adult content. This includes nudity, depictions of people in explicit or suggestive positions or activities that are overly suggestive or sexually provocative.
Learn more
10. Third-party infringement
Adverts must not contain content that infringes on or violates the rights of any third party, including copyright, trademark, privacy, publicity or other personal or proprietary rights. To report content that you feel may infringe on or violate your rights, please check these details.
11. Sensational content
Adverts must not contain shocking, sensational, disrespectful or excessively violent content.
Learn more
12. Personal attributes
Adverts must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person's race, ethnic origin, religion, beliefs, age, sexual orientation or practices, gender identity, disability, medical condition (including physical or mental health), financial status, membership in a trade union, criminal record or name.
Learn more
13. Misleading or false content
Adverts must not contain deceptive, false or misleading content, including deceptive claims, offers or business practices.
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14. Controversial content
Adverts must not contain content that exploits controversial political or social issues for commercial purposes.
15. Non-functional landing page
Adverts must not direct people to non-functional landing pages. This includes landing page content that interferes with a person's ability to navigate away from the page.
Learn more
16. Surveillance equipment
Adverts may not promote the sale of spy cams, mobile phone trackers or other hidden surveillance equipment.
17. Grammar and profanity
Adverts must not contain profanity or bad grammar and punctuation. Symbols, numbers and letters must be used properly.
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18. Non-existent functionality
Adverts must not contain images that portray non-existent functionality.
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19. Personal health
Adverts must not contain "before-and-after" images or images that contain unexpected or unlikely results. Advert content must not imply or attempt to generate a negative self-perception in order to promote dietary, weight loss or other health-related products. Adverts for health, fitness or weight loss products must be targeted to people aged 18 years or older.
Learn more
20. Payday or cash advance loans
Adverts must not promote payday loans, paycheck advances or any other short-term loan intended to cover someone's expenses until their next payday.
21. Multi-level marketing
Adverts promoting income opportunities must fully describe the associated product or business model, and must not promote business models offering quick compensation for little investment, including multi-level marketing opportunities.
Learn more
22. Penny auctions
Adverts may not promote penny auctions, bidding fee auctions or other similar business models.
23. Counterfeit documents
Adverts may not promote fake documents, such as counterfeit degrees, passports or immigration papers.
24. Low-quality or disruptive content
Adverts must not contain content leading to external landing pages that provide an unexpected or disruptive experience. This includes misleading advert positioning, such as overly sensationalised headlines, and leading people to landing pages that contain minimal original content and a majority of unrelated or low-quality advert content.
Learn more
25. Spyware or malware
Adverts must not contain spyware, malware or any software that results in an unexpected or deceptive experience. This includes links to sites containing these products.
26. Automatic animation
Ads must not contain audio or flash animation that plays automatically without a person interacting with it or expands within Facebook after someone clicks on the advert.
27. Unauthorized Streaming Devices
Ads must not promote products or items that facilitate or encourage unauthorized access to digital media.
5. Restricted Content
1. Alcohol
Adverts that promote or reference alcohol must comply with all applicable local laws, required or established industry codes, guidelines, licences and approvals, and include age and country targeting criteria consistent with Facebook's targeting guidelines and applicable local laws. Note that adverts promoting or referencing alcohol are prohibited in some countries, including, but not limited to: Afghanistan, Brunei, Bangladesh, Egypt, Gambia, Kuwait, Libya, Norway, Pakistan, Russia, Saudi Arabia, Turkey, United Arab Emirates and Yemen.
Learn more
2. Dating
Adverts for online dating services are only allowed with prior written permission. These must adhere to the dating targeting requirements and our dating quality guidelines found here. In order to be a registered dating partner, please fill in this form to begin your application process.
Learn more
3. Real money gambling
Adverts that promote or facilitate online real money gambling, real money games of skill or real money lotteries, including online real money casinos, sport books, bingo or poker, are only allowed with prior written permission. Authorised gambling, games of skill or lottery adverts must target people over the age of 18 who are in jurisdictions for which permission has been granted.
Learn more
4. Regional lotteries
Lotteries run by government entities may advertise on Facebook, provided that the adverts are targeted in accordance with the applicable law in the jurisdiction in which the adverts will be served and only target people in the jurisdiction in which the lottery is available.
Learn more
5. Online pharmacies
Adverts must not promote the sale of prescription pharmaceuticals. Adverts for online and offline pharmacies are only permitted with prior written permission.
6. Supplements
Adverts that promote acceptable dietary and herbal supplements may only target people who are at least 18 years of age.
Learn more
7. Subscription services
Adverts for subscription services or that promote products or services that include negative options, automatic renewal, free-to-pay conversion billing products or mobile marketing are subject to our subscription services requirements.
Learn more
8. Financial services
Adverts promoting credit card applications or financial services with accredited institutions must clearly provide sufficient disclosure regarding associated fees, including APR percentages transaction fees, on the advert's landing page. Adverts promoting loans or insurance services must not directly request the person to input financial information, including credit card information.
9. Branded content
Adverts promoting branded content must tag the featured third-party product, brand or business partner using the branded content tool. Branded content within adverts is defined as content in which the content's editorial voice has been influenced by and features a third-party product, brand or business partner (e.g. product placements, sponsorship posts, business partner logos etc.). When promoting branded content integrations, advertisers must use the branded content tool (please learn more here about how to tag the featured third-party product, brand or business partner).
10. Student loans services
Adverts promoting student loans services must be targeted to people aged 18 years or older. Adverts must not promote misleading or deceptive services related to student loan consolidation, cancellation or refinancing.
6. Video adverts
Video adverts and other dynamic advert types must comply to all of the rules listed in these Advertising Policies, including the Community Standards, as well as the policies below:
1. Disruptive content
Videos and other similar advert types must not use overly disruptive tactics, such as flashing screens.
2. Entertainment-related restrictions
Adverts for film trailers, TV programmes, video game trailers and other similar content intended for mature audiences are only allowed with prior written permission from Facebook and must target people who are aged 18 years or older. Excessive depictions of the following content within these adverts are not allowed:
1. Drug and alcohol use
2. Adult content
3. Profanity
4. Violence and gore
7. Targeting
1. You must not use targeting options to discriminate against, harass, provoke or disparage users, or to engage in predatory advertising practices.
2. If you target your adverts to Custom Audiences, you must comply with the applicable terms when creating an audience.
8. Positioning
1. Relevance
All advert components, including any text, images or other media, must be relevant and appropriate to the product or service being offered and the audience viewing the advert.
2. Accuracy
Adverts must clearly represent the company, product, service or brand that is being advertised.
3. Related landing pages
The products and services promoted in an advert's text must match those promoted on the landing page, and the destination site must not offer or link to any prohibited product or service.
9. Text in images
Our policies previously prohibited adverts with text that covered more than 20% of an advert's image. We've recently implemented a new solution that allows adverts with a text amount of greater than 20% to run, but with reduced delivery or no delivery. To find out more about this change and what impact it has on your adverts, visit the Advertiser Help Centre.
10. Lead adverts
Advertisers must not create lead adverts questions to request the following types of information without our prior written permission.
1. Account numbers
Adverts must not request account numbers, including frequent flyer numbers, loyalty card numbers or cable or telephone account numbers, without our prior permission.
2. Criminal history
Adverts must not request information regarding criminal or arrest history without our prior permission.
Learn more
3. Financial information
Adverts must not request financial information, including bank account numbers, bank routing numbers, credit or debit card numbers, credit scores, income, net worth or how much debt someone has, without our prior permission.
Learn more
4. Government-issued identifiers
Ads must not request government-issued identifiers, including National Insurance numbers, passport numbers or driving licence numbers, without our prior permission.
5. Health information
Adverts must not request health information, including information on physical health, mental health, medical treatments, medical conditions or disabilities, without our prior permission.
Learn more
6. Insurance information
Adverts must not request insurance information, including current insurance policy numbers, without our prior permission.
Learn more
7. Political affiliation
Adverts must not request information regarding political affiliation without our prior permission.
Learn more
8. Race or ethnicity
Adverts must not request information regarding the race or ethnicity without our prior permission.
Learn more
9. Religion
Adverts must not request information regarding religion or philosophical beliefs without our prior permission.
Learn more
10. Sexual orientation
Adverts must not request information regarding sexual orientation or information about the sexual life of the individual, including what gender(s) the person prefers to date, without our prior permission.
Learn more
11. Template questions
Adverts must not request the same or substantially similar information that you could use a template question to request.
Learn more
12. Trade union membership
Adverts must not request information regarding trade union membership status without our prior permission.
Learn more
13. Usernames or passwords
Adverts must not request usernames or passwords, including usernames and passwords for existing and new accounts, without our prior permission. If you want to direct people to sign up for an account with your site or service, you should use the Clicks to Website or Website Conversions objective when you run your adverts.
Learn more
11. Use of our brand assets
1. Brand endorsement
Adverts must not imply a Facebook or Instagram endorsement or partnership of any kind, or an endorsement by any other Facebook company.
2. Facebook's brands
Adverts linking to Facebook or Instagram-branded content (including Pages, groups, events or sites that use Facebook Login) may make limited reference to "Facebook" or "Instagram" in advert text for the purpose of clarifying the destination of the advert.
Learn more
3. Copyrights and trademarks
All other adverts and landing pages must not use our copyrights, trademarks or any confusingly similar marks, except as expressly permitted by our Brand Usage Guidelines or the Instagram Brand Guidelines, or with our prior written permission.
12. Data use restrictions
1. Ensure that any advert data collected, received or derived from your Facebook or Instagram advert ("Facebook advertising data") is only shared with someone acting on your behalf, such as your service provider. You are responsible for ensuring that your service providers protect any Facebook advertising data or any other information obtained from us, limit their use of all of this information, and keep it confidential and secure.
2. Don't use Facebook advertising data for any purpose (including retargeting, commingling data across multiple advertisers' campaigns or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorised by Facebook) and only to assess the performance and effectiveness of your Facebook advertising campaigns.
3. Don't use Facebook advertising data, including the targeting criteria for your advert, to build, append to, edit, influence or augment user profiles, including profiles associated with any mobile device identifier or other unique identifiers that identify any particular user, browser, computer or device.
4. Don't transfer any Facebook advertising data (including anonymous, aggregate or derived data) to any advertising network, advert exchange, data broker or other advertising or monetisation-related service.
13. Things you should know
1. The Advertising Policies apply to (1) adverts and commercial content served by or purchased through Facebook, on or off the Facebook services, including adverts purchased under AAAA/IAB Standard Terms and Conditions, (2) adverts appearing within apps on Facebook, and (3) adverts on Instagram. Your use of Facebook's advertising products and services is part of "Facebook" under Facebook's Statement of Rights and Responsibilities (https://www.facebook.com/legal/terms, the "SRR") and is subject to the SRR.You may be subject to additional terms or guidelines if you use Instagram or certain Facebook advertising-related products or services.
2. Advertisers are responsible for understanding and complying with all applicable laws and regulations. Failure to comply may result in a variety of consequences, including the cancellation of adverts you have placed and termination of your account.
3. We do not use sensitive personal data for advert targeting. Topics you choose for targeting your advert don't reflect the personal beliefs, characteristics or values of the people who use Facebook or Instagram.
4. If you are managing adverts on behalf of other advertisers, each advertiser or client must be managed through separate advert accounts. You must not change the advertiser or client associated with an established advert account. You must set up a new account. You are responsible for ensuring that each advertiser complies with these Advertising Policies.
5. We reserve the right to reject, approve or remove any advert for any reason, at our sole discretion, including adverts that negatively affect our relationship with our users or that promote content, services or activities contrary to our competitive position, interests or advertising philosophy.
6. For policies that require prior written permission, Facebook or a Facebook company may grant these permissions.
7. These policies are subject to change at any time without notice.
